Communication is changing Communication is changing. Most businesses in the B2B space will now have a social media presence, whether that’s on Twitter, Linked In or Facebook.
This reflects a growing change in the way decision makers decide to buy. More and more, buyers discover and define a need, research potential solutions and by the time they engage with you have possibly already decided on you to be their supplier.
You may secure a chosen chat name for yourself by completing a registration.
The chat profile will also give you access to other features not obtainable to a guest login.
You can:- Group video chat with your best friends in the evening- Broadcast a particular moment (e.g.
during a trip)- Show your talent or share experience to the world- Guest your fans in real time with a Face Time-like experience- Receive gifts from your super fans* Only i Phone 5s and above is supported to use the guesting feature.
When was the last time you spoke to a live chat that was actually live, responded instantly, and did not ask for your email identity to get back to you shortly? It’s frustrating, but who’s to blame — the humans on the other side? Setting up and monitoring engagement on your website, resolving audience queries, and much more is a powerful way of building relations with existing and potential customers.
Chances are, you’ve come across live chat somewhere by now.
It’s that little button or pop up window that asks if you’d like to speak to someone.
This means that you need to have the correct information out there, ready for those seeking buyers to find. Yet when someone lands on your site, what tools are you putting in place to capitalise on the efforts that got them there?
As such, we’ve seen a rise in the use of social media across the B2B space, nurturing this process of content-based decision making. As the infographic below shows, 70% of buyers find the suppliers website their key tool in making a decision1 but your website is closed when it comes to opening a dialogue with prospects. Most companies allocate an average spend of to get a visitor to their site.